Over millennia, particular colors have come to represent specific meanings or life events. What Is Color Symbolism?Ĭolor symbolism is the cultural evolution of our psychological associations with color. We offer a whole spectrum of colors to use in your projects.īut, first, let’s explore the common symbolism of colors around the world in more detail. If your next adventure in color is establishing a palette for your brand identity, then you should pay a visit to the Shutterstock color palette generator. If you’ve ever “had the blues” or been so angry “you saw red,” then you’re already familiar with the concept.įrom red‘s primal association with passion and aggression, to blue‘s association with conservatism and peace-keeping, there are near-universal symbolic meanings behind almost every color in the rainbow.Īdditionally, there are a range of cultural influences that can affect one’s view of a specific color, like political and historical associations (think flag colors), mythological and religious associations (such as references to color in spiritual texts), and linguistic associations, including idioms and expressions. In art and anthropology, color symbolism refers to color’s ability to signify meaning and communicate intangible ideas and emotions. Let’s take a deep dive into the symbolism of colors in cultures around the world. Color quite literally colors the way we view our world.
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